Breakdown of a Sponsored Show from the 1950s and How to Improve Podcast Ad Placement

In the 1950s it was common to see shows like “Colgate Comedy Hour” and "Kraft Television Theater“ - heavily brand driven shows sponsored by a single brand. In this video we run through a few of the ad types that worked back then and compare them to podcasts. We also go over some ways that podcasts could advertise more effectively, using lessons from 1950s TV.

Content from this video:
Music by Handsalmon: http://soundcloud.com/handsalmon
AdAge article: http://adage.com/article/adage-encycl...

Shows:
Flintstone's commercial: https://www.youtube.com/watch?v=NAExo...
Colgate: https://www.youtube.com/watch?v=bVrkI...
Kraft: https://www.youtube.com/watch?v=w-ka4...

Podcasts:
Nerdist: http://nerdist.com/podcasts/nerdist-p...
You Made it Weird: http://nerdist.com/podcasts/you-made-...
SMODcast: http://www.smodcast.com/channel/smodcast
Bill Burr: http://www.billburr.com/podcast/monda...

SUBSCRIBE for more videos like this: http://youtube.com/alxberman?sub_conf...